- In collaboration with Art of Speed Malaysia, the world’s largest travelling car show returns
- Thousands of global Hot Wheels fans will compete for the chance to have their passion project reimagined in 1:64th scale as the next official Hot Wheels die-cast vehicle sold around the world
- A historical fifth winner will be crowned in November at the Global Grand Finale
Kuala Lumpur, 18 June, 2022- Buckle up! The Hot Wheels™ Legends Tour is back in Malaysia for the third time! This celebration of car culture, held in collaboration with Art of Speed Malaysia will be one stop on a global search for a custom car worthy of being reimagined as a 1:64 scale Hot Wheels® die-cast vehicle available for sale in more than 150 countries around the world! To enter now, visit https://conteng.me/aos/hot-wheels-legends-tour-2022/.
Founded in 2018 to celebrate the brand’s 50th anniversary, the Hot Wheels Legends Tour began as a series of 15 car shows hosted across Walmart locations around the US. Over the past four years, the competition has exploded and grown internationally – spanning 5 continents. Malaysian custom car enthusiasts will be able to join fellow hobbyists from the USA, Canada, Australia, New Zealand, Japan, and, new addition, Indonesia as they duke it out to be the last car standing.
“After four years and dozens of events, it’s incredible to see how much the Hot Wheels Legends Tour has grown, both in the US and abroad,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “Pivoting largely to virtual events over the past two years, we saw the competition unite in an entirely new community of global garage builders and Hot Wheels fans. We’re excited to continue this growth in 2022 as we return to our live event roots. This year’s competition is guaranteed to be the best yet, and we can’t wait to see which epic builds emerge during the Tour.”
Shortlisted entries will enter the Malaysian finals in August 2022 and will be judged by members of the Hot Wheels design team as well as local guest judges: Tengku Djan, a Malaysian professional drift driver who has taken part in the D1 Grand Prix racing series; DEV JBC, an award-winning car builder and founder of BIMMERZ ADVOCATE GARAGE; and Ahirine Ahirudin a lover of all things motorsports and two-time podium winner at the TGR Festival. Each submission will be judged on authenticity, how closely the build embodies the Hot Wheels® spirit; originality, how well the design stands out from the rest; and garage spirit, for how well the design exemplifies the attitude of “built not bought”.
Participants in the Asia Pacific region can look forward to an exciting development in the Legends Tour. For the first time ever, the winner selected from the Asia Pacific region (Australia, New Zealand, Japan, Malaysia, and Indonesia) will not only move on to the Global Semi-Finals in October 2022 but will also have an additional opportunity for their custom build creation to be transformed and reimagined into a one-of-a-kind (OOAK) limited-run die-cast vehicle available for sale.
The Legends Tour will culminate in November with a livestreamed Global Grand Finale event in November 2022. The winning build will be inducted into the Hot Wheels Garage of Legends, joining previous champions including the 2018-winning 2JetZ™, 2019-winning 1957 Nash Metropolitan, 2020-winning 1970 Pontiac Trans Am, and 2021-winning 1969 Volvo P1800 Gasser.
Registrations in Malaysia will begin online on 18 June 2022 at https://conteng.me/aos/hot-wheels-legends-tour-2022/ and close on 31 July 2022. Top 10 Malaysian entries will be recognised with a certificate, trophy, and exclusive merchandise, and the Top 3 will receive a limited edition Legends mail-in car.
Hobbyists will be excited to learn that the 10th annual Art of Speed event in MAEPS, Serdang taking place on 2nd & 3rd July will feature a life-sized Hot Wheels® Legends Tour blister pack backdrop at which they can have a professional photo taken with their custom car. This opportunity will be offered on a first-come-first-served basis.
The Art of Speed event will feature a Hot Wheels™ Legends tour booth where consumers will be able to get their hands on Hot Wheels® products and limited edition Hot Wheels™ Legends Tour products such as: apparel, tote bags, bottles, mugs, and collector cars.